The finest recommendation for a serviced apartment is to have a reputation of excellent service. To maintain a high level of excellence in service is to have good training and reinforcement of training at frequent intervals. The satisfied and delighted guest repeats the story to his friends and to his fellow travellers as he moves about and to his colleagues at his place of work. Nothing is better than word of mouth.
One of the best recommendations for a Serviced Apartment is to be said of it that it has an excellent Service. This one dimension soars above all others such as location, ambiance, decor and pricing. A pleasant mannered staff and a welcoming style put the guest at ease and make him feel at home.
And after this initial response when the guest recognises that his wishes are anticipated, his preferences are registered and remembered when he repeats a visit, his loyalty to the Serviced Apartment is assured. For example a good and pleasant surprise is for a guest, tired by his travels, who comes to find his registration details are filled in the required forms and all he has to do is to place his signature at the appropriate spot. Everything has been done in advance for him before he checks in.
Training of the staff who interact with the Guest is a very important aspect of operations and the Owner or Manager must always be alert to this. Training is a continual process and inevitably some slackness comes about after an interval of a few months. Reinforcing the training and constantly watching the behavior of your staff is a sine qua non for the success of running a Serviced Apartment.
Many guests who come repeatedly develop preferences for rooms. Some have a favorite floor and a favorite room. It could be the room size and its furnishings and fittings; it could be the art piece on the table or the painting on the wall or even the manner in which the sunlight streams in in the mornings. These characteristics define the personality of the room which has made itself a friend of the guest and he enjoys returning to the same atmosphere every time he visits this city.
If he has enjoyed an excellent service, if that service has delighted him and if he remembers it for a long time he will tell the story to his friends, to his fellow travellers when he moves about and to his colleagues at work who are likely to travel to this city. There is nothing better than word of mouth for a superb advertisement.
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